The client’s nutraceutical business revolved around specialized selling. It required a complete understanding of customer requirements to commission research for manufacturing and eventually order fulfillment. The stakes we at an all-time high as the unique business model needed a 360-degree view of the customer to be successful. Intellika implemented the customer service module to give the client complete customer information in one place helping them get real-time visibility on market demand and profitability as well as achieve a 30% improvement in customer satisfaction.
