Intellika Blog

Intellika experts discuss the key initiatives of business transformation and accelerating innovation.

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Benefits of going vertical with CRM solutions

Irrespective of the industry vertical, a Relationship management software helps tremendously in knowing more about the customer. Through business relations, networking, and public sources, a good amount of data can be extracted about them that can later dictate the path towards a better product or innovation to satisfy their growing, specific and out of the box needs. [More]

Comparing Salesforce and Microsoft Dynamics CRM Solutions

Microsoft Dynamics CRM has gained rapid ground in user base from Salesforce over the last few years. From 2014 onwards, the new age CRM solution is adding a slew of functionalities to help businesses stay competitive in the long term. This progress has not gone unnoticed in the world of technology and business. Gartner too has placed Microsoft Dynamics CRM as a Leader in its "Magic Quadrant for Sales Force Automation" report. [More]

How are Big Data and CRM connected

With the present age being termed as the “age of information technology”, there is no doubt that a lot of data is being generated every single minute, both on and offline. It is foolish to reject this data as trash as they hold the huge potential of generating a greater volume in business over little time. But the benefit of this big data remains in the fact that they have to be converted into smart data and utilized in the best possible way to yield valuable insights. The important hurdle here is to know how to extract the important and useful information and utilize them! [More]

How to select a CRM system for your business

With technology slowly becoming an integral part of business, customized application like Software CRM is an absolute essential to automate, synchronize, and organize the customer database, with other departments like sales, and marketing as well as creating and maintaining the right interaction level with clients at every point. However choosing the right tech solution from Microsoft Dynamics CRM Software USA needs few points to be kept in mind: [More]

How CRM improves the sales function

CRM or Customer Relationship Management is the ideal combination of dynamic methodologies clubbed with technically rich software systems with the help of which organizations can build and maintain long term relationship with their customers and develop collaborative links with its functions as well as working professionals. The entire customer lifecycle can be graphed through CRM and the top management can get a fair idea about the preferences of their customers only to improve their operational and marketing strategies. [More]

Use CRM to automate your workflow

For the successful implementation of any CRM system from a trustworthy technology company, organizations should automate regular daily business processes which are linked to customer handling. Automating team activities and customer linked communications allows the management of an organization to focus on what’s truly important- its core activities. [More]

Utilize MS Dynamics to propel CRM outcomes

CRM is being seen as the need of the hour for businesses that are looking to boost their sales and marketing strategies. We all know that the work of sales professionals is not an easy one. However, by providing your sales persons with easy access to customer records, inventory data and various other resources, they will be able to do a much better job at strengthening Customer Relationship. How can this be done, you ask? It’s simple. By providing them with MS Dynamics CRM, they will be able to get their hands on crucial information, any time, any where. [More]

Online integrations that help bolster your CRM

Despite the ease of use and the efficiency of CRM software, until businesses integrate this software with other online services, they will remain blind to the benefits they can garner out of it. There are many ready-to-use apps, provided by Microsoft Dynamics CRM that can be used to help businesses generate greater productivity. [More]

CRM gives an edge to your sales and marketing

Customer Relationship management software has come to play a major role in helping companies boost their sales and facilitate better marketing strategies. In order to let your business benefit from all that this software has to offer, here are some things that you’ll need to know. [More]